University Internship Marketing Bonus Program & Corporate Clients (f/m/d)

Duration University Internship: 1 February 2027 - 31 July 2027

We design marketing that is relevant to customers and contributes measurably to customer loyalty and business development. Our task includes the conception, planning, and implementation of one-time as well as recurring (journey-based) marketing and communication measures. In the university internship, you will work on two exciting focal points: You will further develop the bonus program SmartPoints as a versatile private customer loyalty and marketing instrument and support market development for corporate clients. In doing so, you combine customer needs, data, and effective marketing communication and gain insight into the entire campaign process – from the first idea through to implementation and success control.

Why you start with us

Time for recovery
6 weeks of vacation and the possibility of unpaid leave.

Flexible working models
Part-time, job sharing, and top sharing.

Individual development
Diverse training and further education offers, temporary job changes, and stages.

Modern working worlds
Modern workplaces, co-working in Bern and Zürich, as well as home office in many areas.

Maternity & paternity leave
18 weeks fully paid maternity leave and 4 weeks paternity leave.

Health in focus
Preventive offers, ergonomic workplaces, and targeted support during longer absences.

Mobility offers
Free Half-Fare card or discounted GA, as well as attractive bicycle, carsharing, and e-car offers.

Lived equal opportunity
Among other things through transparent salary information in our job advertisements.

What you can achieve

• You support the development and implementation of marketing and communication measures around the bonus program SmartPoints to increase visibility, activate users, and integrate the program more strongly along relevant customer journeys
• You support the planning and implementation of marketing and communication measures for corporate clients, especially regarding needs-oriented offers and solutions in payment transactions
• You analyze market, customer, and campaign data, derive insights, and prepare decision-making bases and presentations appropriate to the target group
• You coordinate cooperation with various internal and external stakeholders and ensure smooth implementation
• You take on your own work packages from the idea to the success control and actively contribute your perspective to the team

What you bring with you

• You have a Bachelor's degree in business administration, marketing, communication, or a comparable field of study, which was not completed more than two years prior to the start of the program, or you are at least in the 4th semester of your Bachelor's studies
• Enthusiasm for marketing as well as interest in customer loyalty, loyalty programs, data-driven marketing, and the corporate client business
• Analytical and conceptual thinking skills as well as an affinity for communication and the ability to prepare complex content in an understandable and target-group-oriented manner
• Independent, structured, and reliable way of working combined with initiative and team spirit
• Very good knowledge of common Microsoft Office applications
• Open, curious personality with a great willingness to learn and assertiveness
• Very good German skills; other languages are an advantage